Paw-tea is a birthday themed greeting card range and is based around the concept of afternoon tea, having recognisable animals made out of cake. The range is aimed at children, representing tea parties and visually using recognisable cute animals made from popular cake assortments.
The range is consistent, with the animals being the main visual, however throughout the range, different designs are used to show the elements of an afternoon tea party. Paw - Tea has a logo for the range which combines the element of the animals, afternoon tea and party, which reflects the playful and fun nature to the greeting card collection.
